The SEO Tools Overview 2021
Below you will find an overview of SEO tools available online. We use a large part of the SEO tools below on a daily basis. Basic tools that every website owner should use, such as Google Analytics and Google Search Console, are not covered in this list. There are a large number of SEO tools available. This list of SEO tools used by SEO Companies is of course not exhaustive, your suggestions are always welcome.
All-in-one search engine optimization tools
- SEMrush - organic and paid traffic
analysis tool with features for rank tracking, keyword analysis, on-site
SEO analysis, brand name monitoring, social media monitoring, link
analysis, comprehensive competitive statistics, reporting, and more.
- SEO PowerSuite - search engine optimization
software for keyword rankings, keyword research, on-page SEO analytics,
reporting, backlink tracking, social media popularity, and more.
- Search Metrics - comprehensive SEO tool for
content optimization, backlinks analysis, (historical) keyword data,
mobile findability, local findability, competitive analysis, and more.
- MOZ -
SEO tool for keyword research, website SEO audit, monitoring, rank
tracking, link analysis, and local findability.
- Ahrefs -
track backlinks, search terms, brand mentions, view competition stats, and
more.
- SERanking - tool for analyzing
keywords, page backlinks, and competitors, with reporting options.
- Cognitive SEO - backlink analysis, content
analysis, competitor analysis, and keyword statistics
- Sistrix - SEO tool for keyword data,
backlink statistics, market share monitoring, and more.
- Lipperhey - free SEO tool with many
functionalities.
- PageSpeed Insights - a tool from Google for testing page speed and areas for improvement.
- GTmetrix - tool for building improvement reports for key site speed indicators.
- Pingdom Website Speed Test - tool for analyzing site speed and finding bottlenecks.
- YSlow - analyzes web pages and indicates why they are slow based on rules set by Yahoo.
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